• Lamb Weston
  • Lamb Weston
  • Lamb Weston
  • Lamb Weston
  • Lamb Weston
  • Lamb Weston
  • Lamb Weston - Lamb Weston Headquarters After the rebrand of their global identity, Lamb Weston tasked us to re-design their headquarters in Boise, Idaho. We treated the building as an exhibition space and curated it with consideration, respecting both employees and visitors’ needs. We created playful spaces using textures, colour blocking, bold graphics, double-takes, and wit whilst inherently communicating their brand message. The result was a space where their branded environment became a living embodiment of them, practical, yet inherently Lamb Weston. A space that they are proud of.

    Lamb Weston Headquarters

    After the rebrand of their global identity, Lamb Weston tasked us to re-design their headquarters in Boise, Idaho. We treated the building as an exhibition space and curated it with consideration, respecting both employees and visitors’ needs. We created playful spaces using textures, colour blocking, bold graphics, double-takes, and wit whilst inherently communicating their brand message. The result was a space where their branded environment became a living embodiment of them, practical, yet inherently Lamb Weston. A space that they are proud of.

  • Lamb Weston
  • Lamb Weston
  • Lamb Weston
  • Lamb Weston
  • Lamb Weston
  • Lamb Weston
  • Lamb Weston

Lamb Weston

Task: Lamb Weston makes and delivers high quality frozen potato products for food-service and retail customers all over the globe. Our task, to give Lamb Weston back it's ‘why’.

Strategy: Hugely innovative, Lamb Weston has a range of industry firsts to its name and this restless pursuit of innovation was encapsulated in the single-brand purpose of ‘inventiveness’. The brand’s new proposition: ‘seeing possibilities in potatoes’, became the continued ellipsis, forever asking ‘what’s next. 

Designed at Williams Murray Hamm.